French ‘plumping’ serum from brand loved by Sofia Richie is 55% off – shoppers say it’s ‘worth every penny’

Sofia Richie is famous for her chic wardrobe and clean girl aesthetic.

The model’s favorite skincare is currently on sale and has been raved about by beauty fans.

Beauty shoppers praise Sofia Richie's go-to brand for serums (stock image)

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Beauty shoppers praise Sofia Richie’s go-to brand for serums (stock image)Credit: Getty
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The 25-year-old shared her love for the French brand Aven inside Video with Vogue.

Buyers have shared rave reviews for the Eau Thermale Concentrated Plumping Serum available from Amazon.

The product is currently on sale for 55% off at $18, down from $40.

According to Avène, the serum should be used every morning and/or night.

They recommend using one to two drops of the product and applying it evenly to a cleansed face, eye contour, neck and neckline.

Impressed buyers shared their experiences with the product in the review section.

“This is worth every penny,” wrote one reviewer.

“My skin is glowing and looks plump. I will buy again.”

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Another shopper revealed the quick results she noticed after incorporating the product into her routine.

“I used this for a month after cleansing my face in the morning,” they explained.

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“After several uses, I feel the fine lines around the eyes are fading a bit.

“I’m happy using it and it leaves my skin feeling plump.”

A prominent ingredient in the serum is niacinamide, which the brand credits for hydrating and plumping the skin.

According to experts at WebMDNiacinamide has a variety of skin care benefits.

This ingredient helps boost the skin’s immunity and may help protect against skin cancer.

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Niacinamide is also said to have anti-inflammatory properties.

Experts recommend choosing the ingredient if you have acne or dry skin.

Another prominent ingredient in facial skincare serums is hyaluronic acid.

Cleveland Clinic A report on the role of hyaluronic acid in skincare products.

The ingredient helps retain water, making it an important ingredient in moisturizing oils and serums.

It also has anti-aging properties, discussed by skin care experts as well.

“Hyaluronic acid helps the skin stretch and flex and reduces skin wrinkles and lines,” they explained.

“Hyaluronic acid helps wounds heal faster and can reduce scarring.”

Avene Concentrated Plumping Serum is currently available at a discounted rate from Amazon

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Avene Concentrated Plumping Serum is currently available at a discounted rate from AmazonCredit: Amazon

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